FEED Agency is a company created by six girls: Elyssa, Eva, Chiara, Lou, Marie Charlotte, and Gaia. Each of us has different interests such as advertising, social media, and design but we have a common point: communication. In fact, we have been studying communication at university, how it has developed up to now and how it is constantly evolving. What was once documents and paper, have been digitally transformed into digital online documents such as PDF. We firmly believe that communication has a steady development and for this reason, FEED takes innovation into account. Digital transformation is the integration of digital technology into all areas of business. Although this, digital transformation hasn’t a unique definition and isn’t the same for every company. Each brand has to develop its proper communication in order to transmit its values and goals. In our opinion, the goods and services that you produce or the content that you create are incomplete without strong communication. Who will buy your products if they don’t know them? How can people trust your company if they have never heard about it? That’s our job: share with your business our communication skills in order to improve your brand awareness. To achieve this goal, we will use traditional methods like advertising campaigns on TV, such as social media platforms, because users of social networks are about 42% 0f the world population, and in this way, we want to reach the biggest audience possible. Moreover, this field is having a huge spreading all over the world. According to IDC, worldwide spending on digital transformation technologies (hardware, software, and services) hit $1.3 trillion in 2017. The tech research company expects spending to almost double between now and 2021 when the total amount spent on digitalization globally will surpass $2.1 trillion. As a result, there isn’t a perfect formula that suites for every brand, but we are sure FEED will find the best one for you!
Written by Gaia